Why

Life imitates fiction, people like fiction, people want to live in fiction, life is a fiction.

That explains America's voting, that explains why Bush won.

In life usually what wins is not necessarily the best, but surely is the "best commercialized".

Life is a big advertising and nobody cares to know if it really is what they say it is.
The important is to "have"it.
Our society is the society of the "must have" at any cost.
And the "must have" of what is best commercialized.
It works this way: the people who want to sell create the need, find the best solution and offer, advertise it, and people buy.
It doesn't really matter what it is.
A car, a TV, a Plasma screen, a new GSM, a president, a movie, whatever.
They know what words to use.

When you want to sell something you do not need to be an expert, you do not need to know what you are selling, you need to know psychology, how people think and behave and you are done.
Let the best win.

That is it for today.

Patrizia from a World on IP