New technologies like RFID and smart computing promise a world of networked and interconnected devices that provide relevant content and information whatever the location of the user.
Everything from tires to toothbrushes will be in communications range, heralding the dawn of a new era, one in which today’s Internet (of data and people) gives way to tomorrow’s Internet of Ads.
It seems that we are standing on the brink of a new computing and communication era, one that will radically transform our corporate, community, and personal spheres. With continuing developments in miniaturization and declining costs, it is becoming not only technologically possible but also economically feasible to make everyday objects smarter, and to connect the world of people with the world of ads.
Every one hundred words, twenty will be about something we have to see, try, experience, buy.
Just like on TV the new future of the Internet will be the future of the new commercial ERA.
The Internet has proven invaluable for activists with high ideals and low budgets. And yes, Web searches can locate a lot of information within seconds. But let's get a view on what has been happening to the World Wide Web overall.
More and more, big money is weaving the Web, and the most heavily trafficked websites reflect that reality. Almost all of the Web's largest-volume sites are now owned by huge conglomerates. Even search-engine results are increasingly skewed, with priority placements greased by behind-the-scenes fees.
These days, "information superhighway" sounds outmoded and vaguely quaint.
The World Wide Web isn't supposed to make sense nearly as much as it's supposed to make money. All glory to electronic commerce!
The Web was primarily a resource for learning and communication. Today, according to the prevalent spin, the Web is best understood as a way to make and spend money.
What has happened to the "Information Superhighway"?
It has got bigger and bigger.
It began as a network among few "informatic gurus" and grew into a network of life.
It is the Cyber space, the Virtual life, the mirror of the world.
There is nothing like a "good" or "bad" Internet.
The Internet is the real and only democratic place on this earth.
It gives space and voice to ALL.
Being them people who look for high level information or those who want to chat and look at YouTube.
But one thing is clear.
The few people grew to a huge number and that number will grow and grow.
The Internet IS and Will be more and more the new MEDIA.
If customers go to the Internet, ADS will follow them.
And companies want customers, don't they?
Thursday, January 25, 2007
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