"The Intention Economy grows around buyers, not sellers. It leverages the simple fact that buyers are the first source of money, and that they come ready-made. You don't need advertising to make them."
I do not agree.
Today's buyers are very often "made" in a size that fits what they have to sell.
It is the "psycological cloning" that makes millions of individuals looking for the "mass market products" that most of the industry has to sell.
No definitely the buyers do not come "ready-made" they come in as many flavors as the big sellers need...
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